- Our Commitment
- What Types of Personal Data We Collect
The types of personal data we collect may include but not limited to:
(a) your title, name, gender, telephone number, email address, home, mailing, billing, delivery address or other contact information, your day and month of birth, your payment or credit card information, username and password, and other personal data you voluntarily provide to us; and
(b) IP address, real-time geographic location data, browser settings, browsing records, referring websites, and other internet log on information of your computer, mobile, or other electronic/communication devices.
- How We Collect Personal Data
We may obtain personal information about you in a number of ways, such as:
(a) when you shop at our online stores;
(b) when you participate in our events or promotions;
(c) when you participate in any surveys or marketing campaigns;
(d) when you login to visit our websites, use our mobile applications or view any of our social media pages;
(e) when you contact us whether in person, by phone, by email or via any social media platforms, to make enquires or provide information;
(f) when verifying your identity; and
(g) when you subscribe to our marketing or promotional materials.
You are not required to provide the personal information that we request, but we may not be able to provide you with our products, services or benefits or you may not be able to use certain features without such information.
You have the right to request access to the personal information we have about you, and to request us to make correction of, update or delete the information.
- Purposes of Collection
Your personal data may be used for one or more of the following purposes (“Purposes”):
(a) communicating with you;
(b) verifying your identity;
(c) administering any loyalty or other marketing, promotional or corporate programs that we are involved in, including providing you with the benefits that you are entitled;
(d) processing your orders for products and services you place with us (such as maintaining your shopping cart, attending to billing, payments, refunds and delivery arrangements);
(e) handling and responding to your inquiries, suggestions or complaints;
(f) conducting customer surveys or organizing events for customers;
(g) providing you with customer service;
(h) conducting analysis to help us better understand our customers and to improve our services and products;
(i) customising the information displayed on our shopping websites/apps and social networking/media platforms to create better customers experience;
(j) designing targeted promotional offers;
(k) conducting advertising activities, including targeted advertising;
(l) conducting direct marketing activities;
(m) fulfilling our obligation to maintain records of processing activities;
(n) meeting legal, regulatory or compliance requirements, dealing with enquires from law enforcement or regulatory bodies or for the purpose of obtaining legal advice; and
(o) any other purposes directly related to any of the above purposes.
We only collect personal data we actually need for or directly related to our specific Purposes. If we intend to use the personal information for purposes other than the above, we will seek your consent prior to using your personal data.
- Direct Marketing
We intend to use your personal information for direct marketing which will include the marketing and promotion of all products and services offered by the Prestique Limited. We will not provide your personal information to third parties for use in their direct marketing activities.
You may withdraw your consent for us to use your personal information in our direct marketing activities by indicating your preference where appropriate or request us to change your preference (without any fees), at any time by contacting our representative listed in the “Contact Us” section below.
For customers in Hong Kong, we will not use your personal information for the purpose of direct marketing without your consent. We will use your personal information such as name, mobile phone number, email address and/or residential address to inform you of our new products and/or latest promotional and marketing events.
- How We Will Use Your Personal Data
We will process (including without limitation collect, store, hold, use, transfer and disclose) the information you provide in a manner compatible with the required laws and regulations. We will endeavour to keep your information secured, accurate and up to date, and not keep it for longer than is necessary.
- Cookies and Other Automated Means
(a) Strictly Necessary Cookies. These cookies are essential, as they enable you to browse our website and use its features, such as accessing log-in or secured areas. These cookies cannot be switched off or otherwise the website would not work properly. However, these cookies do not store any personal data.
(b) Functionality Cookies. These cookies are used to enhance your shopping experience. For example, they allow us to remember what your preferred country is and what items you have added to your shopping cart when you visit our website again. The information these cookies collect may be anonymous, and they are not used to track your browsing activity on other sites. They are optional to users.
(c) Targeting Cookies. Many of these are provided by third parties. These cookies can remember that your device has visited a site, and may also be able to track your device’s browsing activity on other sites. Examples of what we are using are Google Analytics and Adobe Analytics. Such information may be shared with other advertising networks to deliver the advertising. Again, you can block these cookies.
If you continue without changing your setting, you have consented to use of all our cookies in this website.
Note that if you set your browser to disable cookies, you may not be able to access certain parts of our website and other parts of our service may not work properly.
Apart from cookies, we may also collect information by automated means when you visit any of our mobile or on-line platforms, such as web server logs. Web server logs are records of activity created by the mobile device or computer that delivers the webpages you request to your browser. For example, a web server log may record the search term you entered or the link you clicked to bring you the webpage. The web server log also may record information about your browser, such as your IP address and the cookies set on your browser by the server. Information collected from these automated means may be used for some of the Purposes.
- Retention of Personal Data
We will periodically review the personal data we hold. We will retain your personal data for as long as it is necessary to fulfil the Purposes for which the personal data is to be used, and delete any of your personal data that we have stored as soon as reasonably practicable, subject to, or where otherwise required or permitted by law.
While we will endeavour to permanently erase your personal data once it reaches the end of its retention period, some of your personal data may still exist within our systems, for example if it is waiting to be overwritten. For our purposes, this data has been put beyond use, meaning that, while it still exists in the electronic ether, our employees will not have any access to it or use it again.
- Protection of Information
In order to protect your personal data against accidental, unlawful or unauthorized access, we will implement appropriate measures to protect the confidentiality and security of the personal data that we collect and process.
- Websites of Third Parties
- Access to and correction of personal data
Under the laws of the Hong Kong, you have the right to:
(i) check whether or not we hold any of your personal data;
(ii) access your personal data held by us;
(iii) require us to correct any personal data that is inaccurate; and
(iv) ascertain our policies and practices (from time to time) in relation to personal data and the types of personal data held by us. In accordance with the Ordinance, we have the right to charge a reasonable fee for the processing of any personal data access request. All requests for access to or correction of personal data or information regarding policies and practices and types of personal data held should be made in writing and addressed to:
Privacy Compliance Officer
Email: [email protected]
Address: 2/F, Richmake Commercial Building, 198-200 Queen’s Road Central, Hong Kong
This statement is written in English language and may be translated into other languages. If there is any inconsistency between the English version and the translated version of this statement, the English version shall prevail.